SMDO was responsible for the art direction and design of the website and leaflet for Mikaku Henshu, an online shop showcasing exceptional ingredients from across Japan, carefully selected by food experts and gourmets.

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SANKOU!

https://sankoudesign.com/

Tokyo University of Science ~ 150th Anniversary Website

東京理科大学150周年サイトのWEBデザインも担当しております。理科大ならではのギミックや遊び心を随所に取り入れ、150年の歴史とこれからの未来を感じられるWEBサイトを目指しました。

Tokyo University of Science ~ Plastic Bottle Label

「東京理科大学　ナチュラルミネラルウォーター」のラベルのアートディレクションとデザインも担当しております。キャンパスの販売店（生協等）、自動販売機で販売中。

Tokyo University of Science ~ RIDAIHITO

佐野の母校である東京理科大学様から取材のご依頼をいただき、東京理科大学報 第237号に掲載される「理大人」のコーナーでインタビューが公開れております。

SMDO was responsible for the art direction and design of the key visual and landing page for URUTANQ, a hydrating skincare brand for dry skin launched by KOSÉ.

Designed to soften and replenish both skin and mind, URUTANQ brings moments of calm and balance to busy everyday life. We invite you to experience it for yourself.

SMDO was commissioned by BLOCKS PLUS Inc., which plans and operates seven shared offices across Japan, to create the website for its eighth location, BLOCKS YOYOGI.

SMDO was responsible for the art direction, web design, for the project.

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Beyond the website, SMDO was also responsible for developing the visual concept and logo design for the 150th Anniversary Project, as well as its overall art direction and various applications, including flags and bottled-water labels.

Neural Network

A dynamic background inspired by neural networks positions the messages from the two leaders as a “hub of knowledge,” where information converges and branches out.By layering imagery of interconnected nodes and signals flowing between them, the design presents their words not simply as greetings, but as a central point that brings together the university’s collective knowledge and connects it to the next generation.

General Relativity

The emblem of Tokyo University of Science is based on a visualization of Einstein’s theory of general relativity, schematically depicting the path of light bent by the Sun’s gravity. Inspired by this motif, we visualized the concept of mass curving spacetime through simple forms and motion using lines and spheres.(Left: Menu Button Inspired by General Relativity / Right: Conceptual Visualization of General Relativity)

Chromatography

An animation inspired by chromatography expresses the process of analysis and experimentation through both movement and color. The design conveys a sense of scientific intelligence and experimentation, reflecting the distinctive character of Tokyo University of Science.

Scale

Using scale markings as a motif, the design visually represents the accumulation of information. As users scroll, the markings and gradients shift, creating a sense of knowledge gradually building up.

Scientific elements are reinterpreted through a playful and engaging UI.

Motion Elements of the FV

The flares in the background incorporate a gentle motion inspired by the subtle fluctuations of light and waves. Their soft, slow movement evokes a sense of energy that is constantly shifting, even within an otherwise still space.
After the surrounding elements softly emerge into view, the symbol representing “layers of crystallized intelligence” comes to life. The overlapping crystals represent accumulated knowledge and scientific technologies, while the rings symbolize the networks and human connections that link them together. Through motion, the symbol expresses how knowledge accumulates, connects, and evolves into new forms of intelligence.

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Tokyo University of Science ~ Flag & Sign

フラッグ、看板のアートディレクションとデザインを担当させていただきました。。現在、野田キャンパスと葛飾キャンパスに掲載されております。

Tokyo University of Science ~ Nobel Prize Celebration Banner

佐野の母校でもある東京理科大学よりご依頼いただき、2026年ノーベル化学賞受賞を祝う記念横断幕のアートディレクションおよびデザインをSMDOにて担当しました。

Tokyo University of Science ~ RIDAIHITO

佐野の母校である東京理科大学様から取材のご依頼をいただき、東京理科大学報 第237号に掲載される「理大人」のコーナーでインタビューが公開れております。

SMDO representative Sano, an alumnus of Tokyo University of Science, is also featured in the series. In the interview, she discusses how her research experience at the university has shaped the foundation of her creative practice, her thoughts on contributing to the 150th anniversary project through art direction and design as an alumna, and the concept of “Creating the Future” embodied in the anniversary logo.

For the web design, we aimed to create an interview experience that carefully conveys each person’s words and expressions while remaining visually connected to the overall identity of the 150th anniversary website.

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Tokyo University of Science ~ 150th Anniversary Website

東京理科大学150周年サイトのWEBデザインも担当しております。理科大ならではのギミックや遊び心を随所に取り入れ、150年の歴史とこれからの未来を感じられるWEBサイトを目指しました。

Tokyo University of Science ~ Plastic Bottle Label

「東京理科大学　ナチュラルミネラルウォーター」のラベルのアートディレクションとデザインも担当しております。キャンパスの販売店（生協等）、自動販売機で販売中。

Tokyo University of Science ~ RIDAIHITO

佐野の母校である東京理科大学様から取材のご依頼をいただき、東京理科大学報 第237号に掲載される「理大人」のコーナーでインタビューが公開れております。

Art Direction : Minami Sano(SMDO)
Assistant Direction : Shinnosuke Nakasone(SMDO)
Chief Graphic Designer : Yuichi Ikehata(SMDO)
Graphic Designer：Machiko Terada(SMDO)
Assistant Designer：Maiko Shimohiro(SMDO)
Illust : Fumiko Yamane (Fallen Leaves , Nuts, Tree)

Matsurica (Tiger)

Sayaka Yamashita (Annoimo, Tigre)