NIKKEI MESSE 2024 art direction

Client
NIKKEI MESSE
Method
ART DIRECTION, GRAPHIC, EXHIBITION, EDITORIAL
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction

東京ビッグサイトで2024年3/12〜3/15に行われたNIKKEI MESSE 2024 のグラフィック全体のアートディレクション、グラフィックデザイン、メインキャッチコピーをSMDOで担当させていただきました。

 

 

 

 

SMDOでは下記のグラフィックを担当させていただきました。

 

 

・キービジュアル
・B2ポスター7展示会分
・メインキャッチコピー
・セミナーステージ
・A4パンフレット6ページ
・開催告知バナー
・共通招待券
・VIP招待状
・VIP封筒
・各展示会DM封筒
・各展示会パンフレット(A4 3つ折り)
・雑誌商店建築用広告
・各展示会募集要項
・看板(会場外の特大看板、会場内の案内の看板)

NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction

SMDO was responsible for the overall graphic art direction, graphic design, and main catchphrase for “NIKKEI MESSE 2024 : Beyond the Buzzing City!” held at TOKYO BIG SIGHT from March 12th to March 15th, 2024.

 

NIKKEI MESSE 2024 art direction

At SMDO, we were responsible for the following graphics:

・Key visual
・B2 posters for 7 exhibitions
・Main catchphrase
・Seminar stage design
・A4 brochure (6 pages)
・Event announcement banners
・Generic invitation tickets
・VIP invitation cards
・VIP envelopes
・DM envelopes for each exhibition
・Exhibition brochures (A4 trifold)
・Magazine advertisements for commercial buildings
・Recruitment guidelines for each exhibition
・Signage (large outdoor signs at the venue, directional signs inside the venue)

NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction

Art Director : Minami Sano (SMDO)
Assistant Director : Shinnosuke Nakasone(SMDO)
Chief Designer:Yuichi Ikehata(SMDO)
Graphic Designer:Kanako Achi(SMDO), Mariko Adachi(SMDO), Shigeo Sato(SMDO), Maiko Shimohiro(SMDO)
Copywriting : Anju Mori(SMDO), Akari Tamashiro(SMDO)

 

NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction
NIKKEI MESSE 2024 art direction