La Sana Creative Campaign

Client
La Sana
Method
ART DIRECTION, GRAPHIC, PHOTO, COSME & HAIRCARE, ENTERTAINMENT, ADVERTISING
La Sana Creative Campaign
La Sana Creative Campaign

ヘアケアブランド「La Sana」と5人組ダンスボーカルグループ「M!LK」でリーダーを務める吉田仁人さんとのコラボキャンペーン「今日はどの仁人と過ごす?ラサーナで髪も心もきらめきデイズ」のキービジュアルのアートディレクション、グラフィックデザインをSMDOにて担当させていただきました。

 

キャンペーン特設サイト

https://www.lasana.net/campaign/kirameki20251110/

 

SMDO handled the art direction and graphic design for the key visuals of the collaboration campaign “Which Jinto Will You Spend Today With? — Sparkling Days for Your Hair and Heart with La Sana”, created by the haircare brand La Sana and Jinto Yoshida, the leader of the five-member dance and vocal group M!LK.

La Sana Creative Campaign

KV Design

Art Director : Minami Sano (SMDO)

Assistant Director : Shinnosuke Nakasone(SMDO)
Chief Designer:Yuichi Ikehata(SMDO)
Graphic Designer:Sachiko Fukuoka(SMDO),  Shigeo Sato(SMDO), Maiko Shimohiro(SMDO),  Yuko Onda(SMDO)
Assistant Designer:Romi Nakano(SMDO), Anju Mori(SMDO)
Photographer:Kiruke.
Agency:Tribal Media House, Inc. (Modern Age)
Client:株式会社ヤマサキ
La Sana Creative Campaign

Promotion Movie

Typography Design : SMDO(KVと共通部分のみ)

Movie:クラウディ株式会社
Agency:Tribal Media House, Inc. (Modern Age)
Client:株式会社ヤマサキ