Recruit Co., Ltd.

『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020

Client
Recruit Co., Ltd.
Method
ART DIRECTION, GRAPHIC, WEB, LOGO, PHOTO, ADVERTISING, MUSIC & MOVIE
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020

株式会社リクルート様   『Follow Your Heart & Music』 プロジェクトのwebデザイン、ロゴ、アーティスト写真、アドピラー、コンコースフラッグ(B0ポスター120枚)、シネアド、デジタルサイネージ等、クリエイティブ全体のアートディレクション、グラフィックデザイン、作曲をSMDOにて担当いたしました。

 

At SMDO, we were responsible for the overall art direction, graphic design, and composition for the creative aspects of the “Follow Your Heart & Music” project for Recruit Co., Ltd. This included web design, logo creation, artist photography, ad pillars, concourse flags (B0 posters totaling 120 pieces), cinema ads, digital signage, and more.

『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020

「Follow Your Heart & Music」はリクルートの目指す世界観“FOLLOW YOUR HEART”に基づき、音楽を通じて自分の心に従い新たな一歩を踏み出そうとする若者を応援する企画。今年はこの企画に賛同したHakubi、KANA-BOON、PERICAN FAN CLUB、みゆな、マカロニえんぴつが、それぞれ「挑戦」というテーマのもとクリエイターとのコラボでMVを制作。

プロジェクトwebサイト
https://www.recruit.co.jp/company/about/involvement/fyhm/

 

『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020

“Follow Your Heart & Music” is a project by Recruit Co., Ltd., aiming to support young people who strive to take a new step by following their hearts through music, based on Recruit’s worldview of “FOLLOW YOUR HEART.” This year, artists Hakubi, KANA-BOON, PERICAN FAN CLUB, Miyuna, and Macaroni Enpitsu collaborated with creators to produce music videos under the theme of “challenge,” as part of this project.

<Website&アドピラー・コンコースフラッグ>

Art Direction :Minami Sano(SMDO)
Graphic Design:Minami Sano(SMDO),Yuichi Ikehata(SMDO),Hitomi Fukunaga(SMDO),Kazuko Nishime(SMDO),Shinnosuke Nakasone(SMDO)
Assistant Design:Mayu Tsukamoto(SMDO),Yuki Hirai (SMDO),Yoon Joolan(SMDO),Ayumi Yamada(SMDO)
Coding :Hiroyuki Mizuide
Photo:Moeko Sawada
Photo Assistant:Yuzuka Yamagishi
Stylist:Tomohisa Kodan
Stylist Assistant:Yoshimitsu Shiina
Hair&Make:Rika Tsutsui
Hair&Make Assistant:Keijirou Umakago
Assistant:Kalina Leonard

 

 

<Movie>
Art Direction & Graphic Design :Sano Minami Design Office (SMDO)
Movie Direction : Chiori Morioka(株式会社クラウディ)

Movie Assistant:Tomomi Uchimura

Movie:Hideki Shimizu

Edit : Eri Yoshikawa

Lighting:Hiroshi shiraishi

Assistant:Honami Kobayashi
Music : Shinnosuke Nakasone(SMDO)
Narration recording: Shinnosuke Nakasone(SMDO)
Assistant:Hayato Watanabe

『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020
『Follow Your Heart & Music Presented by RECRUIT』FYHM 2020

Client : 株式会社リクルート
Agency : 株式会社トライバルメディアハウス/Modern Age
クリエイティブディレクター/プランナー高野修平

プロジェクトマネージャー遠藤麻衣子

クリエイティブディレクター佐内歩

ディレクター大森隆博、斎藤裕介、中村一貴
プロデューサー荒井俊